You will win around 80% of the free bet value, so a £50 free bet will net you roughly £40 in profit. Matched betting or matched bets works by converting a bookmaker's free bet into real money through a 'back and lay’ betting technique. Online bookmakers provide these offers and free bet promotions as part of their welcome bonus offers to attract new customers.īy placing a similar bet against the same outcome (a lay bet), you can eliminate the possibility to lose money associated with each bet for a losing outcome (back bet), ensuring that you win regardless of the outcome. We've already taught over 150,000 in the UK how to do it, making us the #1 for matched betting. If you prefer to learn by doing - sign up for our 14 day free trial.
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